Business Spheres

Software licenses are a strategic asset of any company, the management thereof requires an expert approach. Software licensing and sales is a major specialization of Softline company. Moreover, Softline offers a complete package of additional services concerning the effective use of software products: training of IT-specialists in the Authorized Softline Training Centre, technical and legal support, consulting, outsourcing and other services. Softline supports a range of web-projects, manages its own internet-TV-channel, as well as invests funds into perspective software vendors by means of Softline Venture Partners venture fund.

Softline today:

  • Leading company in the software licensing market of Russia, CIS countries and abroad.
  • $290 million turnover in 2009 financial year.
  • Wide network of representations and regional offices in 2010: 17 countries, 58 cities.
  • Complete range of services in software licensing, training and technical support in all representations.
  • Over 1500 employees in the team.

Business principles:

  • Leadership
    Maintaining leadership in main areas of our activity. Whatever we do, we have to be the best in this area and to do it better than our competitors.
  • Energy and innovations
    Softline is a rapidly developing innovative company. It is impossible to operate in the IT-market without innovations. The largest share of investments – in R&D.
  • Reliability, stability and honesty:
    Honest and trustworthy partnership with suppliers, clients and employees. IT-market is the market of long-term relationships.
  • Marketing:
    Pro-active marketing position on the market. Client-oriented approach.