Overview
Software licenses are a strategic asset of any company. Managing them requires a professional approach. Software licensing and sales is our main business. On top of it we offer a full range of additional services to enable efficient use of software products: training of IT specialists, technical and legal support, consulting services, and such like.
Softline to date:
- Leader in the software licensing market of Russia, CIS and foreign countries.
- $364 million turnover in 2008.
- Wide-reaching network of own regional offices in Russia, CIS and foreign countries: 16 countries, 53 cities in 2009 FY.
- Full-cycle services in software licensing, training and IT support at all offices.
- Over 1 300 employees.
- Share of the standard software market (excluding OEM, ERP, etc.) – 25-35%.
- Four times of turnover growth in last 3 years and more than 12 times in last 5 years!
- Softline grows much faster, than the market leader – Microsoft, and faster than IT-market.
Business principals:
- Leadership:
To be a leading company in the main lines of business. If we do something – we must be #1 and ahead of our competitors.
- Energy and innovations:
Softline is a dynamic and innovative company. It is impossible to work in the IT market without innovations. Maximum financial investments in R&D.
- Reliability, stability and honesty:
Trusted partnerships with our customers, vendors and employees. IT market is the market with long term relationships.
- Marketing:
Aggressive market position. Focus on our customers’ needs.