Development priorities of Softline Group until 2030
Key financial indicators
Company turnover
Turnover for the 12 months of 2024 increased by 32% year-on-year to 120.6 billion rubles.
About 29% of turnover came from sales of our own solutions.
Gross profit
Gross profit in the reporting period increased by 57% to 37 billion rubles.
Gross profit from proprietary solutions increased more than 1.5 times
EBITDA
Adjusted EBITDA for 12 months 2024 increased by 57%.
Adjusted EBITDA for 12 months of 2024 increased by 57% compared to the figure recorded for 12 months of 2023, to RUB 7 billion.
Development strategy
Development of the Russian market
- Strengthening positions as a competence center for working with major clients
- Development of products of Russian IT manufacturers
- Replacing foreign IT manufacturers and distributors
Developing our own portfolio of services and products
- Production of own software and hardware
- Own services
- Own cloud – local and global
- Information security
- Smart vertical solutions
Access to friendly countries
- Sale of Softline solutions and Russian IT manufacturers to friendly countries
- Introduction of foreign products to the Russian market
PJSC Softline is a key driver of IT market transformation
and implements a clear strategy for confident growth, including the expansion of its own portfolio of products and services.
Experience in digital transformation in emerging markets has enabled the Group to create a comprehensive portfolio of products and services, including its own software and hardware solutions, as well as offerings from other IT vendors. The company provides customers with a full range of services: consulting, project design and planning at the initial stage, custom software development and implementation, as well as technical support and user training upon project completion.
More than 2,000 major projects in digital transformation with a shift to technological sovereignty solutions
The company quickly developed and offered solutions based on software and hardware from Russian manufacturers and suppliers from friendly countries, as well as its own developments that the market required. To demonstrate the effectiveness of these solutions, PJSC Softline creates demo stands where Group clients can explore and test alternatives to Western software and equipment in real-world conditions before deciding to launch a project.
