For investors

Softline Group is an investment and technology holding company

For more information please contact us by email: ir@softline.ru

5000 solutions from leading IT manufacturers
100 000 unique B2B clients in a diversified base
2,4 mln unique B2C clients

Investment attractiveness factors

Growing market

Target segments and structure of the Russian IT market

Government support

The accelerated development of solutions from Russian IT manufacturers is stimulated by a number of important government and industry measures
Accelerated development of IT solutions from Russian manufacturers is being driven by a number of significant government and industry measures
2022
  • Complete ban on procurement of foreign software by customers with federal and regional participation under Federal Law No. 223-FZ(1)
  • Target indicators and KPIs established for increasing the share of Russian solutions in IT procurement by state-owned companies
2025
  • Requirement for 100% import substitution of operating systems in the field of critical information infrastructure for government bodies
  • Full prohibition on using software from manufacturers in unfriendly countries in the field of cybersecurity
Russian IT companies will receive an unprecedented level of government support in the coming years
20% - 0%

Reduction of profit tax
(until December 31, 2024)

25% - 5%

Reduction of profit tax
(from January 1, 2025)

30.2% - 7.8%

Reduction in insurance contribution rates

20% - 0%

Exemption from VAT for the sale of software products included in the Register of Russian Software

Grant support

For the development of specific software segments

Preferential leasing

Of Russian equipment

Preferential lending

For manufacturers of electronic equipment

Support

For IT specialists

Complex of services

A unique combination of products and services within a single offer
Leading IT manufacturers
  • Software
  • Hardware
  • Cloud and virtualization
  • Information security
Proprietary products
  • Infrastructure solutions
  • Hardware
  • Business applications
  • Cloud
Services and solutions
  • Cybersecurity
  • Cloud services
  • Digital IT infrastructure
  • Outsourcing and technical support
  • Training and workshops
  • Softline Finance
  • Custom development services
  • Next-generation services
Multi-channel sales system
E-commerce Direct B2B sales Distribution
>5 manufacturers
~100 B2B customers
~2.4 B2C customers
Oil & Gas Retail Telecom Finance Industry Public sector

Reorientation of business

Successful reorientation of business to own products and services
Share of proprietary solutions in gross profit increased to 67%
Proprietary Third-party
71%
29%
33%
67%
Revenue and gross profit in 2024, %
Stable adjusted EBITDA performance, billion RUB
30.2%
3.6
2021
21.0%
2.6
2022
19.0%
4.5
2023
19.1%
7.1
2024
Adjusted EBITDA dynamics

Effective M&A strategy

The M&A strategy is aimed at strengthening the position as a systemically important player in the Russian IT market
Gross profitability (% of revenue)
28.9%
33,530
Org. Gross Profit 2024
75.7%
3,378
  • Inversum
  • Khabecko
  • Citeck
  • Visitech
  • MD Audit
  • OMZ-IT
  • IRE-Polyus
  • Test-IT
  • SUBTOTAL
M&A Impact
30.6%
36,908
Gross Profit 2024
EBITDA profitability (% of gross profit)
17.0%
5,694
Org. EBITDA 2024
41.1%
1,389
  • Inversum
  • Khabecko
  • Citeck
  • Visitech
  • MD Audit
  • OMZ-IT
  • IRE-Polyus
  • Test-IT
  • SUBTOTAL
M&A Impact
19.2%
7,083
Adjusted EBITDA 2024

Team of professionals

A motivated team of professionals and the best international corporate governance practices

Analysts' recommendations

We enter the following indices on MOEX

Development strategy

01

Development of the Russian market

  • Strengthening positions as a competence center for working with major clients
  • Development of products of Russian IT manufacturers
  • Replacing foreign IT manufacturers and distributors
02

Developing our own portfolio of services and products

  • Production of own software and hardware
  • Own services
  • Own cloud – local and global
  • Information security
  • Smart vertical solutions
03

Access to friendly countries

  • Sale of Softline solutions and Russian IT manufacturers to friendly countries
  • Introduction of foreign products to the Russian market
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